SEGA and Microsoft Announce Advanced Game Development Partnership Using Azure
2 min read
SEGA and Microsoft haven’t said anything regarding future games from the publisher’s exclusivity status, although it’s not impossible.
Sarah Bond, CVP Microsoft Corporation, said, “SEGA has played such an iconic role in the game industry. And has been a fantastic partner throughout the years”. “We’re excited to collaborate with them as they look for new ways to use Microsoft cloud technology. Which offer innovative gaming experiences in the future.”
This new partnership appears to be a foresight move by seasoned game developers to anticipate future trends. And, speed up and improve development utilizing Microsoft’s Azure cloud capabilities.
“By considering a strategic relationship with Microsoft. We hope to accelerate our game production so that fans all over the world may enjoy our products,” st ated Yukio Sugino. He is President, and COO of SEGA Corporation. “In this sense, we hope to form a partnership. That combines SEGA’s strong game creation capabilities
It’s anyone’s guess what “Super Game” is. But it seems like a legacy IP repackaged as an online multiplayer game with social aspects a la Destiny or maybe even Fortnite. Sonic, Phantasy Star, and, most recently, Lost Judgement, are just a few of SEGA’s instantly identifiable and profitable IPs.
It’ll be fascinating to see what a “Super Game” is and whether this new partnership with Microsoft signals that SEGA’s next few games will be Xbox/Windows exclusives.
The comments from Sega and Microsoft
Yukio Sugino is the President, and COO, SEGA Corporation. He said “We are very pleased to announce today that we are considering a strategic alliance with Microsoft. This will help develop SEGA’s new ‘Super Game’ initiative as well as build a next-generation game development environment. By considering a strategic partnership with Microsoft. we seek to further advance our game development. So that our titles can be enjoyed by f ans all over the world; in this regard, we aim to build an alliance. This utilizes both SEGA’s powerful game development capabilities and Microsoft’s cutting-edge technology and development environment.”
Sarah Bond, CVP, Microsoft Corporation “SEGA has played such an iconic role in the gaming industry and has been a tremendous partner over the years. We look forward to working together as they explore new ways to create unique gaming experiences for the future using Microsoft cloud technologies.
Together we will reimagine how games get built, hosted, and operated, with a goal of adding more value to players and SEGA alike.”
