Fans cheer for BIGBANG’s Taeyang as he attends the Paris Men’s Fashion Week after being appointed As Global Ambassador For Givenchy
3 min read
K-pop icon and BigBang’s Taeyang has been named a global brand ambassador by the French fashion house Givenchy. As a result, Taeyang becomes the first Korean male artist to represent Givenchy. Taeyang is the latest K-pop idol to collaborate with luxury fashion powerhouses, with the trend only getting hotter. This unique talent perfectly embodies the innovative spirit of the brand. Moreover, he fits Givenchy’s aesthetic with his barrier-breaking style. The K-pop star has multiplatinum hits to his credit, so it makes sense that Givenchy would target his massive fan base.
Givenchy is pleased to announce the appointment of @Realtaeyang as 2023 global ambassador. pic.twitter.com/0VjsHhzro4
— Givenchy (@givenchy) January 17, 2023
In addition to music, K-pop stars are dominating the fashion charts as well. They are in high demand by brands. The Korean stars are on their way to dominating the fashion world, as evidenced by LV naming BTS their global brand ambassador and Blackpink’s partnership with Celine and Dior. With BIGBANG’s Taeyang appointment, fashion has made three major announcements in a row. BTS’ Suga was signed by Valentino and Dior’s Jimin as the brand’s global ambassador. European luxury houses are trying to cash in on the worldwide popularity of K-pop stars, particularly among younger consumers.
«#TAEYANG is an inspiring artist – a music pioneer with an authentic, barrier-breaking way of expressing his own personal style, which fits perfectly with today’s Givenchy aesthetic,» Givenchy's creative director Matthew Williams.https://t.co/aKdtPfuNSa pic.twitter.com/n2jnTwza3N
— Liza Hasanova🍀 (@lizahasanova) January 17, 2023
BIGBANG’s Taeyang Becomes The First Ever Korean Male Artist To Be Appointed As The Global Ambassador By The French Fashion House Givenchy
Known for its luxurious perfumes, cosmetics, and clothing line, Givenchy is one of France’s most famous brands. BIGBANG’s Taeyang is the first Korean male artist to be appointed as one of its global ambassadors. Givenchy officially announced on January 17 that the BIGBANG member is the new face of the luxury French fashion house. According to the brand, Givenchy is pleased to announce Taeyang’s appointment as global ambassador for 2023. He was referred to as an “inspiring artist” by Matthew Williams, the brand’s creative director. As a music pioneer with an authentic, barrier-breaking way of expressing his own personal style, Taeyang is an inspiration to today’s Givenchy clientele. The idol expressed gratitude for the opportunity to partner with the brand and begin a new chapter in his life. Having been inspired by Givenchy for many years, he said, he holds a special place in his heart for the brand.
During BIGBANG’s Taeyang remarks, he also commended Matthew’s leadership in the fashion and cultural arenas for many years. Previously, Jimin was announced as Dior’s global ambassador and BTS’ Suga was signed to Valentino for a global campaign. Taeyang’s appointment as Givenchy’s new face is the third major announcement this week from a luxury fashion house. With many netizens posting videos from Paris Men’s Fashion Week, BIGBANG’s presence sent netizens into a frenzy. Twitter users also congratulated the idol on becoming Givenchy’s brand ambassador. With the single VIBE, BIGBANG’s Taeyang made his comeback after six years. A music video was also released where the idols were seen dancing and singing as he collaborated with BTS’ Jimin. In addition to their vocal skills, the idols’ choreography was exceptional, and they danced in perfect synchronicity.
Congratulation to #TAEYANG on his appointment as GIVENCHY Global Ambassador 2023!!! 👏👏👏#byme @Realtaeyang pic.twitter.com/BPVDEBqUWx
— Liza Hasanova🍀 (@lizahasanova) January 17, 2023
He looks so broad and rich here btw, oozing swag and charisma🔥☀️
— Yabai's strawberry 🍓🍀 (@Fragariaberry_) January 17, 2023
TAEYANG GIVENCHY GLOBAL AMBASSADOR #TAEYANGXGIVENCHY @Realtaeyang #BIGBANG @YG_GlobalVIP pic.twitter.com/uycdyuuqKa
