Kim Kardashian responds to backlash following Beyond Meat advert

The clip in question saw Kim announcing her new collaboration with plant-based food substitutes brand Beyond Meat as their Chief Taste Consultant

At the time, the Skims founder faced criticism from fans after they claimed she didn't seem to be eating the food featured in the video.

However, Kim herself has now hit back at the comments, setting the record straight and proving that she was indeed tasting the snacks in the ad.

Commenting on the original video, one follower wrote, "All she did was chew, even the burger was clean cut"

while another claimed, "I love you Kim but them shots of you chewing without even a bite taken out of the food is killing my soul 😭."

Now, Kim's responded to fans' comments, sharing a series of videos on her Instagram Stories which *do* show her actually taking bites out of food and chewing. So there you have it!