Experts have blamed social media stars like the ‘Liver King’ for young men developing muscle dysmorphia and using dangerous steroids. On social media, Brian Johnson, 45, is known as the Liver King, with five million followers. He became a sensation online for his love of raw meat, ballooning muscles and primal lifestyle. Although he claims his nine ‘ancestral tenets’ created his physique, he has been criticized for hiding his use of steroids. Customers who bought the influencer’s supplements and products hoping they would help them reach the same level are now suing him for $25 million.
In addition, he and other social media stars are blamed for fueling a mental health crisis among young men who believe they must reach an impossible level of fitness to be considered healthy. During an interview with ABC/Nightline, Mr Johnson explained that his bizarre lifestyle was influenced by the medical issues his children face. After posting absurd videos of himself on social media in 2021, the Liver King rose to fame by walking around barefoot and shirtless, drinking blood, and eating raw meat.
As He Faces A £20 Million Lawsuit, Liver King Is Accused Of Fueling Muscle Dysmorphia In Young Men
It has been claimed that Brian ‘Liver King’ Johnson, a famous influencer known for his large muscles and ‘ancestral lifestyle’, is responsible for young men developing muscle dysmorphia. Muscle dysmorphia is a form of body dysmorphic disorder in which a person is obsessed with the idea that their body isn’t what they want. A person suffering from muscle dysmorphia is obsessed with the idea that their body isn’t muscular enough, even if they are ripped enough to grate cheese on their abs. Following leaked emails from a person named Vigorous Steve, the Liver King admitted last year that he had used steroids to achieve his muscular physique. Known to his closest and dearest as Vigorous, Mr. Steve said he wanted to ‘end the lies dead in their tracks’. It was alleged that Liver King falsely advertised supplements to his fans without disclosing that he used steroids to build his muscles. He was sued for $25 million (£20 million) for false advertising. Chris Altomare, a New York resident, filed a lawsuit against Johnson and his companies. According to the lawsuit, he has encouraged a ‘dangerous and life-threatening diet’ that could cause serious health problems.
According to the lawsuit, Liver King persuaded millions of consumers to follow the Eat Tenet by repeatedly claiming his near-perfect physique, and optimal health, were due to his adhering to the Ancestral Tenets, primarily the Eat Tenet. A few days after his use of steroids was revealed, Johnson apologized and vowed to go ‘100 per cent natural’ from that point forward. His social media posts have continued months after he claimed he ditched steroids, and he claims he’s even more muscular without them. The Liver King persona, according to Johnson, was an ‘experiment’ for spreading the message of his ‘ancestral living’ style, as he believed men had become ‘lost, weak and submissive’, and by adopting an act he could promote the ‘caveman’ lifestyle. In the Daily Mail, health experts warn that unrealistically ripped bodies may lead young men to believe their own physiques don’t measure up. Emily Hand told ABC that ‘young people look up to influencers in the same way that previous generations looked up to musicians and movie stars.” Greg Doucette, a fitness YouTuber, admitted to using steroid drugs.